Press Release

Manticore Technology Announces Salesforce.com Sforce Certification for Virtual Touchstone

Integration with Salesforce.com’s Leading On-Demand CRM Solution Creates Powerful Link between Marketing and Sales Organizations for Increased Profitability

AUSTIN, TX - June 21, 2005 – Manticore Technology™, a leading application service provider of online marketing optimization software, and salesforce.com (NYSE:CRM), the technology and market leader in on-demand customer relationship management (CRM), today announced at the salesforce.com Summer ‘05 launch in San Francisco that Manticore Technology has received official certification from salesforce.com for Virtual Touchstone™. Tightly integrated with the Sforce on-demand platform, Virtual Touchstone creates a robust link between marketing and sales organizations that enables them to seamlessly share vital prospect information, ultimately reducing sales cycles, increasing productivity and driving revenue.

By leveraging Virtual Touchstone’s patent pending technology, salesforce.com customers can now take advantage of the solution’s unique ability to identify hidden, qualified prospects that would otherwise go unnoticed by traditional web analytics and email applications. Valuable sales prospects that are identified through Virtual Touchstone’s Prospect Builder™ can be easily uploaded into Salesforce for quick sales team follow-up. In addition, detailed website and email behavior for individual sales leads are tracked by Virtual Touchstone and automatically uploaded into Salesforce. By providing this information directly to the sales team, they can focus their efforts on only those leads with the greatest level of interest and gain insight into prospects interests before they pick up the phone and follow-up.

“Attaining Sforce certification enhances the power that Virtual Touchstone’s integrated approach to online marketing for sales lead generation already brings to marketers supporting a direct sales force,” said Nicholas Walker, chief executive officer, Manticore Technology. “Business organizations using Virtual Touchstone and Salesforce will be able to close more sales deals in a shorter amount of time leading to tangible results that directly impact a company’s bottom line. We look forward to continuing our work with salesforce.com and bringing this new solution to marketers tasked with sales lead generation.”

"At Initiate Systems, we're always looking for innovative ways to use our marketing dollars more effectively and provide our sales team with the information they need to be successful," said David Pittman, director of marketing communications, Initiate Systems, Inc. "The power of Virtual Touchstone integrated with Salesforce allows us to uncover patterns in how people interact with our web site and identify leads that might have gone unnoticed. With the integration of these two solutions, we have been able to make changes that better serve our customers, while also giving our sales team more pertinent information that improves the conversations they have with prospects."

"Salesforce.com and Manticore Technology both share a vision to empower today’s marketing and sales professionals with the information and tools needed to build and maintain lasting customer relationships,” said Adam Gross, director of product marketing for Sforce. "With Virtual Touchstone, Salesforce users can benefit from more qualified sales leads, as well as invaluable information about new sales prospects such as website click path and email behavior."

Virtual Touchstone for Salesforce is available immediately. For more information, please visit www.manticoretechnology.com.

Manticore Technology’s Virtual Touchstone

Key features of Virtual Touchstone include:

• Advanced tracking capabilities - With extensive web analytics, email, and online advertising tracking, Virtual Touchstone provides complete metrics and insight across online marketing programs.
• Increased sales lead identification - Prospect Builder found in Virtual Touchstone, quickly searches through online marketing data to identify qualified prospects that have been touched by a marketing campaign or visited a web site that would otherwise go unnoticed. Names of anonymous companies visiting a web site can also be identified and added to a prospect list.
• Automated sales notification - Email alerts can be sent to sales and marketing representatives when a prospect visits a web site or touches an email, enabling sales to promptly follow up while the information is most relevant to the prospect.

The Virtual Touchstone product integration is made possible through Sforce, salesforce.com’s client/service integration platform. Today, a variety of systems and platforms, including enterprise applications, desktop solutions, mobile devices and IP phone systems integrate with Salesforce and Supportforce via the Sforce Web service API, making key business information available to users from all of their favorite applications and tools.

About Manticore Technology

About salesforce.com

Contact Information:

Jack Hynes
Salesforce.com Public Relations
(415) 901-5079
jhynes@salesforce.com

Salesforce.com is a registered trademark of, and sforce, Customforce.com and Supportforce.com are trademarks of, salesforce.com, Inc., San Francisco, California. Other names used may be trademarks of their respective owners.