Salesforce.com Integration
 Manticore Technology for AppExchange, a market leading demand generation platform, is deeply integrated with salesforce.com, creating a unified sales and marketing platform. The results are powerful data sharing between sales and marketing and improved communication between the groups, leading to increased sales and profitability. Manticore Technology is AppExchange Certified, salesforce.com's highest level of endorsement, ensuring an unsurpassed level of security, up-time, and service.
Marketing Response Behavior
Manticore Technology provides sales reps with a complete marketing history for leads and contacts through a marketing activity history custom object and custom fields in salesforce.com. Sales can view website clickpaths, emails opened or forwarded, and referring URL's for any lead, thereby identifying interests before engaging over the phone. Additionally, through custom fields marketers can build lists of leads and contacts based on the number of website visits and date of last website visit. |
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Campaign Tracking
Marketing campaigns executed in Manticore Technology are created as a campaign in salesforce.com allowing marketers to effectively track marketing campaigns from inception to execution and deals closed. Marketers re-allocate budget to programs delivering leads and closed deals for increased ROI.
Easy Access
Through single sign-on integration, marketers have instant access to the Manticore Technology demand generation platform when logging in to salesforce. Build multi-step marketing campaigns through a custom tab in salesforce. Measure and report on marketing programs with web analytics, email and PPC reports through the custom tab.
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