Advanced Campaign Analysis
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- Executive dashboards
- Sales-pipeline analysis that creates deep links to sales
- Deep ROI reporting and cross-campaign analysis
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Manticore Technology's Advanced Campaign analysis delivers the next level of understanding around marketing performance for optimum revenue generation and accountability. Provided by Manticore Technology Enterprise Edition, Cross Campaign Analysis enables marketers to link deal conversion rates to campaign responses for developing optimum campaign touches – an industry first!
Manticore's Campaign Pipeline Matrix directly links campaigns to all the stages of your sales pipeline, providing a snapshot of wins, losses, and pending status for all campaigns. The robust ROI Matrix automatically calculates the ROI of marketing campaigns, enabling re-allocation of marketing dollars to top-performing campaigns.
Next Feature Holistic CRM Integration
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